Too Many Fucking Hats!

In any business there's a game to be played if you want to get ahead. Music is definitely no exception. Artistically speaking I already wear a bajillion and one hats being a singer/songwriter/composer/instrumentalist/producer/engineer and that's just the musical aspect of what I do with my project Borg Queen. There's also the visual component of my project that has me working as a one woman art department making music videos with production qualities way higher than I really need to in this game called the music biz. Don't get me wrong I love working on all the artistic stuff, and even the technical aspects of it are fascinating and extremely rewarding. I'm not bitching about that at all.

What get's to me is having to promote myself. Social media is the worst. I'm not a social creature, and while I do enjoy getting public recognition for my art because it's something I'm proud of, I hate seeking attention for the sake of getting attention. However, that is part of the game now. I can't JUST be a talented artist, get a record deal and sit in my ivory tower making music while my label promotes me. Those days are gone. Even signed artists have to play the game. Mind you most of the really established ones have someone managing their social media for them.

It's a different game in many ways now, but something that hasn't changed is that it still is all about who you know. One of the best ways of getting "discovered" or just looking credible is getting some press. But how do you get press? The easy, effective but expensive way is to hire a publicist. Not really an option for me right now given that I spent all my money on creating super high quality content and crazy elaborate music videos.

So here I am wearing yet another hat writing press releases and submitting my music to every blogger that covers my genre, that's also linked to Hype Machine. Hype Machine if you're wondering is a very popular music blog aggregator, and if you get your shit on there, then larger publications start taking notice. So, the bottom line is you wanna get yourself some press and get on Hype Machine, so you can get even better press and have MORE people notice you. It's like being in high school all over again. Needless to say I didn't really give a shit about being popular in high school because I was too busy being an artist. Now, I'm too busy trying to be popular plugging my new album that I haven't had enough time to be an artist.

So there's my rant. I don't like wearing all these hats. I just want to be an artist, make music, make cool videos and perform. In case you were wondering what I needed the press for, it's my new album Sex, Drugs & Shiny Brass Poles that you can pre order by clicking on the image below.

If you buy it, I promise to use the money to hire a publicist so that I can return to doing what I do best...creating.